Vinicius Jr., a prominent player for Real Madrid and Brazil, is the newest worldwide ambassador for Pepsi. He does this in an attempt to emulate his fellow Brazilian and inspiration, Ronaldinho. The series, which pays homage to the brand’s early 2000s football advertisements, was created in collaboration with Art of Football.

 

Thanks to more than 20 years of well-known football advertisements, Pepsi and football have a lengthy and sentimental history together. International football stars, such as Roberto Carlos, Totti, Henry, Beckham, and of course Ronaldinho, will run through train stations, medieval battlegrounds, and other locations. The most recent TV commercial, “Nutmeg Royale,” is an homage to some of the most iconic early advertising for the brand, despite including a number of well-known celebrities, gifted individuals, and guests.

That was 20 years ago, and to commemorate that era, Pepsi collaborated with football players to create a line that served as the ideal introduction for Vinicius Jr., the company’s newest worldwide brand ambassador.

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The Pepsi x [AoF] collection debuted the year before the Golden Cabane collection, which featured retro-inspired items in remembrance of Pepsi’s renowned football competition, which dates back 20 years. Tote bags, shoulder bags, and bucket hats are among the accessories from the collection that feature two or more brands. A replica of Pepsi’s football shirts from the early 2000s completes the ensemble.

Those with keen eyes could have seen the new uniform in the delightfully satirical “Nutmeg Royale” commercial, which has the legendary Ronaldinho playing once more. One of the most captivating football players in the world, Vincius Jr., is set to join Pepsi as their newest global brand ambassador. He will collaborate with fellow Argentinean Lionel Messi.

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